How we do a thing is as important as the thing we're trying to do. In DEI in particular, Conway has literally listened to DEI professionals who declared their cause was more important than whether the company gets sued or not.

That's dangerous! If you break the law in the name of a cause, companies face not just potential backlash, but legal liability, too. Worse, popular models make things worse rather than better.

As a lawyer, Conway recognized many problems early on. His half-century of martial arts trained him in de-escalation, and he watched many just throw gasoline on an existing fire.

We can do this. We just need to do it right.